Kana raised $15M seed led by Mayfield for agentic AI marketing platform. SF-based startup uses AI agents for precision audiences, AEO, real-time analytics, and campaign optimization targeting DTC brands, retailers, and agencies. (147 characters)

Crossover Markets Raises $31M Series B for Crypto ECN

Crossover Markets raised $31M Series B led by Tradeweb for execution-only crypto ECN CROSSx. Sub-20μs latency and segregated services meet institutional needs amid $100B+ ETF inflows.

Emel Kavaloglu

Mar 4, 2026

Crossover Markets, a London-based operator of execution-only cryptocurrency electronic communication networks, has raised $31 million in Series B funding led by Tradeweb. The company runs CROSSx, featuring sub-20 microsecond matching engine latency and smart order types for institutional spot crypto trading. The capital will enhance technology and integrate CROSSx liquidity into Tradeweb's platform for global clients.

Institutional Platforms Draw Big Funding

The round values Crossover Markets at $200 million post-money. It follows Talos raising a $45 million Series B extension to $150 million total in January 2026 at $1.5 billion valuation. Crossover's execution-only model avoids custody conflicts, targeting institutions amid ETF-driven inflows.

Integrated Platforms Risk Conflicts

Crypto exchanges often bundle execution, custody, and credit, exposing institutions to principal risk during volatility. October 2025 market events saw $5 billion notional volume on CROSSx across 1.39 million trades with nearly 100 participants. Current solutions fail with latencies over 100 microseconds and mixed services raising settlement risks.

Execution-Only ECN Delivers Speed

CROSSx uses bare-metal servers in Equinix LD4 and NY4 for sub-20 microsecond matching, C++ architecture, and order types like TWAP, PEGGED, and ICEBERG. Unlike FalconX's full prime brokerage with custody, Crossover separates duties for neutral liquidity. Finery Markets' hybrid SaaS trails in raw speed.

As Brandon Mulvihill, CEO noted:

"The market events that unfolded on Friday, October 10th highlighted the risks of mixing credit and settlement with liquidity provisioning."

Tradeweb Leads TradFi Charge

Tradeweb, a fixed income trading giant, leads with DRW Venture Capital, Illuminate Financial, Ripple, Virtu Financial, Wintermute Ventures, and XTX Markets joining. This signals TradFi conviction in segregated crypto venues post-FTX. The partnership embeds CROSSx into Tradeweb, unlocking institutional access.

Founders Built Prior FX Success

Co-founders bring FX expertise: CEO Brandon Mulvihill led Jefferies' global FX prime brokerage; CCO Anthony Mazzarese headed distribution there and Citi FX sales. CTO Vladislav Rysin co-founded FastMatch, an FX ECN acquired by Euronext for $200 million. This team replicates TradFi structure in crypto.

Crypto Exchanges Eye $264B Scale

The cryptocurrency exchange platform market spans $57.3 billion in 2024, projected to reach $264 billion by 2030 at 28.4% CAGR. Bitcoin ETF assets under management hit $103 billion with 24.5% institutional share. Competitors like Finery Markets raised $5.5 million while FalconX totals $410 million.

Tech Upgrades Fuel Global Push

Post-funding, Crossover launched CROSSx 2.0 with faster deployments and hired for APAC business development. U.S. NY4 access supports ETF providers and market makers. Tradeweb integration targets further volume growth beyond October's $5 billion peak.

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